By consistently showcasing the resort’s versatile offerings, we establish a year-round narrative that appeals to diverse audiences.

By consistently showcasing the resort’s versatile offerings, we establish a year-round narrative that appeals to diverse audiences

Context

Creating content for the Megève ski resort is of paramount significance. By capturing its breathtaking alpine vistas, exhilarating slopes, and charming atmosphere, we bring to life an enticing narrative that resonates with sports enthusiasts and travelers alike. Through captivating visuals and engaging stories, we showcase the village’s unique offerings, fostering a connection that lingers long after visitors leave.

Approach

To establish Megève as a premier destination for unforgettable experiences in the heart of the mountains, our strategy revolved around the three main pillars of the resort :
1. Landscapes: Magnifying the wonder of the Alps through scenic content showcasing the variety of landscapes.
2. Sports: Enlivening the assets created with dynamic content focusing on the different sports accessible.
3. Premium experiences: To emphasize the premium positioning of the resort, creating high quality content tailored for a specific premium audience.

Related works

This section showcases creative endeavours connected to the Megève content creation campaign

SUMMER

Brand Identity & Recognition

Team

Maxime Terral – Artistic Director, Videographer, Editor
Felix Matheron – Artistic Director, Videographer (Drone and hand-held), Editor
Victor Chopin – Videographer & Action Camera Operator

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