By highlighting the resort’s seasonal transformation, we create a compelling narrative that encourages travelers to explore the serene beauty and exciting experiences Megève has to offer during the warmer months.
By highlighting the resort’s seasonal transformation, we create a compelling narrative that encourages travelers to explore the serene beauty and exciting experiences Megève has to offer during the warmer months.
Context
During the summer season, content creation for the Megève ski resort becomes a vital endeavor. As the snow retreats and lush alpine landscapes emerge, our content unveils a new facet of Megève’s allure. Capturing sunlit hiking trails, outdoor adventures, casual and extreme sports, as well as cultural festivities, our content paints a vivid picture of the resort’s summer offerings. This imagery showcases Megève as an idyllic escape for nature enthusiasts, sports aficionados, families, and those seeking relaxation amidst stunning mountain vistas.
Approach
The approach and strategy would involve a combination of planning, storytelling and visual engagement.
1. Seasonal Planning: Identify the key highlights and unique offerings of the resort for summer (hiking trails, outdoor activities, cultural events, and the natural beauty of the alpine setting).
2. Storytelling: Craft compelling narratives that highlight the experience and emotions of visitors, from adventure enthusiasts to families and relaxation seekers.
3. Visual Engagement: High-quality visuals (photos, videos and interactive content) to showcase the picturesque landscapes, dynamic activities, and the overall ambiance of the resort.
Team
Felix Matheron – Artistic Director, Videographer & Editor
Maxime Terral – Videographer & Editor
Victor Chopin – Videographer